Paid Media Specialist

Position Description

We are looking for a detail-oriented Paid Media Specialist to join our growing marketing team and take ownership of our paid efforts across multiple channels. You have a strong background in digital ads and know all of the major exchanges. Paid efforts are a part of a broad multichannel approach and influence multiple target audiences. Thus you don’t shy away from CPC, CPL, CPM, budget ratio, interaction rate and can easily describe what is working or not.

You will help determine the best channels and segments for each campaign through an analytical based approach. Increase current remarketing and separate retargeting efforts.  You will not be going at this alone, you will be joining a dynamic marketing team looking to increase efficiency and lead volume.

The ideal candidate will bring specific experience and demonstrated expertise in Ad Exchanges and Search Engine Advertising Platforms. You must feel comfortable building, auditing, and launching campaigns from start to finish within the major ad exchanges, with the ability to interpret the results to stakeholders. You will be interacting with the whole marketing ecosystem, therefore previous experience, or a general understanding of Google Analytics, WordPress, and CRMs will be useful in this role. You should be comfortable  working in a fast-paced environment, and eager to learn and apply best practices related to data analytics and marketing.

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Required Skills & Experience

  • 4  years of experience in a Paid Marketing Role or an Ad Buying Role
  • Experience with Google Ads, Bing Ads, and other search platforms
  • Understanding of Ad exchanges and digital marketplaces
  • Experience with marketing analytics platforms and understanding ROI
  • Comfortable with remote communication tools such as Slack or Zoom

Helpful Skills & Experience

  • Conceptual understanding of SEO
  • Understanding of Lead Attribution
  • Enterprise Marketing Automation Platform (Hubspot, Marketo, Pardot, Eloqua, etc)
  • Experience in a startup environment or a small team
  • Detail-oriented and ability to manage multiple tasks and competing priorities

What We Offer:

  • Limitless growth and learning opportunities
  • A collaborative and positive culture – your team will be as smart and driven as you
  • A strong commitment to diversity, equity & inclusion
  • Outstanding competitive compensation & comprehensive family-friendly benefits, including full healthcare coverage plans, commuter benefits, 401K matching, generous vacation, parental leave, and a variety of other benefits.

Sayari is a venture-backed and founder-led global corporate data provider and commercial intelligence platform, serving financial institutions, legal & advisory service providers, multinationals, journalists, and governments. We are building world-class SaaS products that help our clients glean insights from vast datasets that we collect, extract, enrich, match and analyze using a highly scalable streaming data pipeline. From financial intelligence to anti-counterfeiting, and from free trade zones to war zones, Sayari powers cross-border and cross-lingual insight into customers, counterparties, and competitors. Thousands of analysts and investigators in over 30 countries rely on our products to safely conduct cross-border trade, research front-page news stories, confidently enter new markets, and prevent financial crimes such as corruption and money laundering.

Our company culture is defined by a dedication to our mission of using open data to prevent illicit commercial and financial activity, a passion for finding novel approaches to complex problems, and an understanding that diverse perspectives create optimal outcomes. We embrace cross-team collaboration, encourage training and learning opportunities, and reward initiative and innovation. If you enjoy working with supportive, high-performing, and curious teams, Sayari is the place for you.

Application Instructions:

We will only consider complete applications. Please fill out the form below in full to be considered.

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Sayari is an equal opportunity employer and strongly encourages diverse candidates to apply. We believe diversity and inclusion mean our team members should reflect the diversity of the United States. No employee or applicant will face discrimination or harassment based on race, color, ethnicity, religion, age, gender, gender identity or expression, sexual orientation, disability status, veteran status, genetics, or political affiliation. 
We strongly encourage applicants of all backgrounds to apply.
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